Originally formed as a clothing company in 1996, Zero slowly evolved into a skateboard company when founder Jamie Thomas became their first professional team rider after leaving Toy Machine.  Since then Zero has been home to some of skateboarding's best including Chris Cole, Jim Greco, Tommy Sandoval, Dane Burman, Nick Boserio, Eric Ellington, Garrett Hill, John Rattray, and James Brockman.  Zero's no holds barred approach reminds us of skateboarding's roots and the importance of freedom of expression. 

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